Cafepress just updated their marketplace to allow users to view enlarged images while browsing the marketplace without having to click the product/image. A small orange magnifying glass was added to each image within the marketplace. When you click the button it shows you up to a 400×400 detailed view of the image. The zoom feature is great but I can see a lot of potential issues with image theft. The enlarged images are quite clear and large at 400×400 with NO overlay to prevent theft. While you can’t save the image it still allows for users to print screen the images.
Below is a view of the marketplace with the zoom feature and the enlarged “Captain Obvious” design.
Shopkeepers have the option to show the overlay for the design detail page but currently not on the marketplace zoom. To show how this might be an issue I did a print screen of the captain obvious design, cropped it to be just the image and I uploaded it to Cafepress to see what what an image of that size might look like on products. I didn’t resize or enhance the image, just uploaded it from a computer screenshot. Below is what the image of the design on a few products.
As you can see it is possible to create products that look like they are high resolution and ready to purchase. As someone who has experienced finding my Cafepress images taken and sold with low resolution copies on eBay, Zazzle or other sites the concern is real and Cafepress should add the sample overlay asap.