This weeks Threadless video isn’t about t-shirts but it is a great example of a unique way to get attention for your company. Yes, I am referring to running a race dressed like a fridge with kids magnets that have your domain on it. This episode has two parts:
1. Refrigerator is Running! (a foot race and dancing around Chicago) – “The Fridge is in the House!”
2. International Pillow Fight Day – “Watch out for the zippers!” – Why didn’t they fight with Threadless t-shirts made into pillowcase covers? Duh!